--- title: "Ruya — Non-Profit Strategy & Performance Platform | Fateel Tech" canonical_url: "https://fateel.sa/en/products/nspms" last_updated: "2026-10-24T06:36:57.217Z" meta: description: "Ruya manages strategy and institutional performance for non-profits, linking goals, initiatives, and indicators to support governance." keywords: "Non-Profit Strategy & Performance Management (NSPMS), nonprofit, Fateel Tech, Fateel Tech, Fateel, Fateel Technology, Thihn Learn, Thihn, Thihn LMS, MyTicket, Invitation, Hackathons, Hackathon Management, Event Management, Events" "og:description": "Ruya manages strategy and institutional performance for non-profits, linking goals, initiatives, and indicators to support governance." "og:title": "Ruya — Non-Profit Strategy & Performance Platform" "twitter:description": "Fateel — a Saudi digital solutions company designing and developing products for the government and private sectors. Trusted by 35+ entities across KSA." "twitter:title": "Fateel Tech — Designing and developing trusted digital products" --- Fateel Tech ![NSPMS](https://fateel.sa/site/images/products/logos/nspms.svg) Non-Profit Strategy & Performance Management (NSPMS) # **Ruya — Non-Profit Strategy & Performance Platform** A specialized system for managing strategy and institutional performance for the non-profit sector, linking goals, initiatives, and indicators, supporting follow-up, governance, and measuring institutional impact. **Product Scope** ## **Product Scope** A full scope of services in one product — no switching between multiple systems. **Strategic Goals Management** **Strategic Domains Management** **Initiatives Management** **Executive Activities Management** **Performance Indicators (KPIs) Management** **Budgets Management** **Reports & Monthly Follow-ups** Customizable to fit your organization **Features** ## **Key Features** Features that turn everyday work into a smoother experience for your team. ### Building the Strategic Structure Design interconnected goals, domains, initiatives, activities, and indicators within an integrated strategic framework. ### Automatic Weight Calculation Automatically calculate the impact of each activity on its indicator, each indicator on its domain, and each domain on its goal. ### Initiatives & Activities Management Link each initiative to multiple activities, with clear assignment of responsible individuals and execution periods. ### Monthly Follow-up Track activity execution monthly, allowing for the upload of observations, evidence, and completion percentages. ### Budget Management Allocate a specific budget for each activity, track actual expenditures, and link them to institutional performance. ### Institutional Performance Reports Interactive reports and dashboards that illustrate achievement levels, impact, and execution rates. +12 more features — building your complete experience. **Audience** ## **From idea to a ready product in weeks** Designed to serve different sectors across the Kingdom, of all sizes and ways of working. **1** **Corporations** **3** **Civil Institutions** **2** **Civil Associations** **4** **Charitable Associations** **5** **Endowment Institutions** **Process** ## **Implementation Journey** From the first call to full launch, we handle all the technical and operational details for you. 01 / Assessment ### Strategy Review Review your strategic goals, domains, and performance framework. 02 / Setup ### System Configuration Configure goals, initiatives, activities, and KPI weight settings. 03 / Launch ### Go Live & Training Deploy the system and train teams on strategic planning workflows. 04 / Review ### Monthly Performance Begin monthly follow-ups and generate institutional performance reports. Full readiness within 3 weeks **FAQ** ## **FAQ** Everything you need to know before getting started with us. ### How does the system help in building an association's strategic plan? By providing an interconnected strategic structure from goals to domains to initiatives to activities, all the way to performance indicators, with complete linkage across all levels. ### How is the goal achievement percentage calculated? Through automatic weight calculation; an activity's weight reflects on its indicator, the indicator on its domain, and the domain on the goal, displaying an accurate achievement percentage. ### Can I allocate a budget for each activity? Yes, an independent budget for each activity or initiative, with expenditure tracking linked to achievement levels. ### Does the system provide periodic activity follow-ups? Yes, a monthly follow-up for each activity, recording completion percentages, observations, evidence, and improvement plans. ### Can I link more than one KPI to a single activity? Yes, multiple performance indicators per activity, with each indicator's contribution to overall performance calculated. ### Does the system provide reports for management and the board of directors? Yes, interactive reports and dashboards displaying achievement levels, spending rates, and institutional performance to support decision-making. ## **Ready to get started?** Tell us about your project and our team will get back to you within one business day. [**Start a project**](https://fateel.sa/en#contact) [**Contact us via email**](mailto:contact@fateel.sa)